Taylor Swift’s record-breaking ‘Eras’ tour has now returned to Wembley for a further five nights, with the final show on 20 August closing the European leg of her tour. It’s the second round of shows in London, with her previous batch seeing an an on-stage cameo appearance from her American footballer boyfriend, Travis Kelce.
The return comes after the three-hour show was forcibly cancelled in Vienna; Swift’s three sold-out shows at the Ernst Happel Stadium were called off after the Austrian authorities arrested three suspects who were reportedly planning an attack on the concert. Swift has since announced five new support acts for her upcoming live shows in the capital; alongside Paramore, Raye, Suki Waterhouse, Maisie Peters, Sofia Isella and Holly Humberstone are all slated to appear.
The show, which previously travelled across America before heading off internationally, is split into different sections to represent each of Swift’s albums, and naturally features a string of high-octane looks, with bespoke outfits for each era.
“The tour represents a very important moment in Taylor’s career, because she conceived and built it as a journey through the different moments or, as the title suggests, the musical eras defining her career,” explained Alberta Ferretti, one of the designers behind one of Swift’s many on-stage ensembles. “I’m honoured that she asked me to design dresses for this special occasion. I have always been fascinated by women who constantly question and challenge themselves and Taylor, with her work, has demonstrated to be a multifaceted artist, able to constantly transform and evolve.”
Each look was carefully considered and designed to reflect the feel of each album: a floaty lilac Alberta Ferretti gown and a ruffled orange Etro design for Folklore, for example, or a one-legged snake-motif Roberto Cavalli jumpsuit for Reputation. As the tour has progressed, Swift has debuted the occasional new piece at each destination, switching up the wardrobe slightly from venue to venue.
In the brief tour hiatus before the European leg, Swift released a new album – The Tortured Poets Department – which means that fans were treated to an expanded set list from those who saw earlier versions of the show, with new costumes to match. Having initially kicked off in Arizona in March 2023, the tour will finally conclude in Vancouver in December 2024.
Here, we chart some highlights from her impressive tour wardrobe, from designer sketches to up-close details: